Ministers get social media fame check, asked to engage with Gen Z
Read at The Indian Express1 outlet covered this
Ministers get social media fame check, asked to engage with Gen Z
How outlets told it
The latest analysis assumes significance in the wake of Prime Minister Narendra Modi emphasising engagement with Gen Z on social media. 3 min readNew DelhiAug 20, 2026 08:43 PM IST First published on: Aug 20, 2026 at 05:42 AM IST UNION MINISTERS attending the Cabinet meeting on Wednesday were given an account of their social media engagements in the past two and a half months, sources said. The analysis, which also included a comparison of their digital outreach and engagement on four social media platforms, advised the ministers to step up their activities on these platforms to reach out to a larger audience.