Firstpost ·
We are not selling mobility; we’re selling a dream: Lamborghini APAC regional director
As its cars go hybrid, Lamborghini is making ownership more experiential than ever. It understands that Indian customers ‘are not only buying a car just to have a car’
“The plug-in hybrid for Lamborghini is a means of creating cars that perform better and have lower emissions,” says Francesco Scardaoni, the regional director of Lamborghini Asia Pacific.
Scardaoni is seated across from me inside the paddock at the Buddh International Circuit in Greater Noida, talking over the sound of a bellowing V8 from the Lamborghini Temerario – the brand’s newest mid-engined supercar. Replacing the Huracan, it’s the first mid-range Lamborghini to feature a plug-in hybrid powertrain.
