Business Standard ·
Stepping In Launches in Hyderabad to Prepare India's Next-Generation Family Business Leaders for the Decade's Most Critical Transition
Hyderabad (Telangana) [India], September 16: Family businesses in India account for over 70% of the national gross domestic product and employ hundreds of millions of people, safeguarding decades of institutional knowledge and community trust. Yet, despite this economic footprint, fewer than 13% last through the third generation. This mortality rate stems rarely from market dynamics and almost universally from transition failures, where incoming leaders step into complex family ecosystems without the specialized preparation required to navigate them. To address this gap , Gyan Vardhan Gupta and Dr. Nupur Pavan Bang have built Stepping In, a 10-week leadership programme for next-generation members of Indian family enterprises.
Most second generation family business members enter their enterprises backed by top-tier academic credentials and external corporate backgrounds, only to encounter unwritten governance dynamics, interpersonal complexities, and unspoken generational expectations. With an estimated 60 to 70 percent of Indian family business patriarchs expected to initiate succession discussions over the next five to ten years, the coming decade represents a decisive generational handover. Stepping In enters the market to provide structured, practical preparation tailored to this transition, offering an accessible online format without requiring relocation.
Gyan Vardhan Gupta, Founder of Stepping In, an IIT Madras and IIM Ahmedabad alumnus with prior experience at Amazon, conceptualized the initiative following his own transition into his family enterprise.
